Whenever I visit a new city, the first thing I do is try to identify a place to buy Bulletproof Coffee.
It’s partly a game I play with myself, and mostly a need I’m fulfilling. See, I fast every day in the morning and grass fed butter, Brain Octane, and coffee keep me going. I don’t get headaches or anything when I skip it, I just know I feel significantly better with it. I’ve even traveled with the ingredients before but it’s also a bit of a pain, so I prefer to find a local shop.
I was in San Francisco this week for a new shoot and found that it wasn’t all that difficult, though you usually can’t find it under the label “Bulletproof,” which I suppose makes it harder to Google.